Leading Paid Ads Agency in Australia
What is ChatGPT Advertising?
ChatGPT advertising services will introduce a new way for Australian brands to reach high-intent users through conversational AI. While the product is still rolling out globally, its direction is clear: relevant, transparent ads that enhance the user experience. For Australian businesses, this creates early-mover opportunities across eCommerce, SaaS, finance, education and professional services. Our role is to help brands understand how ChatGPT ads will work, how they’ll integrate with existing paid media strategies, and how to prepare now so they’re ready to scale when the platform launches locally.
70 Million
We generated more than 70 million clicks for our clients.
$761 Million
We’ve delivered over $761 million in new revenue for our clients.
5.6 Million
Our clients achieved more than 5.6 million conversions with OMG.
4.1 Billion
We delivered powerful, profitable results through 4.1 billion impressions.
A Team Built for What’s Next
Australia-First Strategy, Global Perspective
Our Australian team has spent years navigating platform launches, algorithm shifts and new ad formats; from Performance Max to Meta’s Advantage+ and TikTok’s rapid evolution. ChatGPT advertising is no different. We’re analysing how conversational intent differs from search intent, how AI-driven placements will impact attribution, and what Australian advertisers need to do to stay compliant, competitive and visible. This evolution is inevitable and its preparation grounded in real paid media experience.
ROAS, PPC Ads
increase in paid social revenue YoY
increase in social purchases YoY
ROAS for their Smart Shopping PPC campaign
Innovation-Driven Systems for Optimal Conversion.
With over 10 years of testing, learning, and refining, we’ve developed an evidence-driven online marketing framework that’s delivered impressive ranking results for over 1,000 businesses. Our proven road map is ready to be applied to your business—delivering faster, stronger outcomes.



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ChatGPT Ads Questions & Answers
What is ChatGPT advertising?
ChatGPT advertising refers to paid placements that appear within conversational AI experiences. These ads are expected to be contextually relevant, clearly disclosed and aligned to user intent within ChatGPT interactions.
When will ChatGPT advertising be available?
ChatGPT advertising is expected to roll out progressively, starting outside Australia. Timelines for the Australian market haven’t been confirmed yet.
How much will ChatGPT ads cost?
Pricing models haven’t been announced, but it’s likely ChatGPT advertising will follow auction-based or performance-driven pricing similar to other digital ad platforms.
Who should advertise on ChatGPT?
Brands with strong value propositions, clear differentiation and services that benefit from research-led decision-making (such as SaaS, finance, education and professional services) are likely to benefit most.
How can I appear on ChatGPT without advertising?
Strong SEO, authoritative content and clear brand signals remain critical. ChatGPT draws heavily on high-quality, trustworthy sources; making organic visibility just as important as paid placement.
Is there anything I need to prepare as an e-commerce brand?
Yes, ChatGPT-ready feeds will be essential to organic and paid e-commerce success. We have developed a service that can get you ready before your launch, which is discussed upon registration of interest.
Does ChatGPT have ads?
ChatGPT does not currently run traditional ads for most users. However, OpenAI has confirmed plans to introduce advertising as part of expanding access and supporting the platform sustainably.
What will ads look like on ChatGPT?
While formats are still evolving, ads are expected to be native, contextual and clearly labelled – designed to add value to the conversation rather than interrupt it.
How will ChatGPT ad auctions work?
Exact auction mechanics are not yet public. However, relevance, user intent and quality signals are expected to play a significant role, not just bid price.
Is ChatGPT advertising worth it?
Once live, ChatGPT advertising will be worth testing for brands looking to reach users earlier in the decision-making process — especially where traditional search visibility is becoming more competitive.
How will conversions be measured?
It’s yet to be confirmed, but it’s assumed that some form of UTM tracking and conversion tag would be required.




